Episodes: 321
Frequency: Every two weeks
Rating: 4.8/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
Publicly listed emails
marketing@questionpro.com
Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.
Dan Fleetwood - Market research and insights professional who hosts discussions with research leaders and experts on consumer behavior, research strategy, and emerging technologies.
Rebecca Brooks - The Decline Of Trust In Institutions And Brands, The Verification Economy, Consumer Shopping Behavior, Employee-first Leadership, And Agency Growth.
Kelsy Saulsbury - AI Adoption In Research, The Risks Of False Confidence, Insights-team Leadership, Customer-centric Research Systems, And Technology Democratization.
Eugenia Archetti - AI Agents, Synthetic Data, Critical Thinking, Healthcare Insights, Buyer Personas, Cross-disciplinary Research, And Product Innovation.
Alex Gardner - Building Strategic Research Teams, Internal Consulting Capabilities, Research ROI, Cross-functional Collaboration, And Translating Insights Into Business Direction.
Svetlana Gershman - Turning Research Into Media-worthy Stories, Thought Leadership, PR Strategy, Study Design, Data-driven Messaging, And Creating Newsworthy Narratives.
Ep. 32 – AI vs. Human Empathy: How to Protect Your Insights Career with Jan Dawson
September 10, 2026
As AI speeds up data analysis and survey generation, what remains uniquely human in the research process? In this episode, Dan Fleetwood sits down with Jan Dawson, former Senior Director of Research and Insights at Vivint, to explore the intersection of AI capabilities, stakeholder management, and human-centered discovery.Jan shares how he transformed months-long qualitative discovery projects into agile, 6-week "bite-sized" discovery sprints using online video platforms and Claude. He also c...
Ep. 31 – The Trust Recession: Navigating the Verification Economy with Rebecca Brooks, Founder & CEO at Alter Agents
August 20, 2026
When trust in institutions, corporations, and technology plummets, how does consumer behavior adapt? In Episode 31, Dan Fleetwood is joined by Rebecca Brooks, Founder & CEO of Alter Agents, to unpack the shift from "promiscuous shopping" as an adventure to shopping as a stressful minefield. Rebecca shares the origin story of Alter Agents and how putting employee happiness first fueled a tripling of agency size and an increase in industry awards. She then walks through her firm's multi-year re...
Ep. 30 – The Risks of False Confidence in AI Research with Kelsy Saulsbury, Director of Client Insights at H&R Block
August 06, 2026
As AI puts research capabilities into the hands of non-researchers across organizations, how should insight teams adapt? In Episode 30, Dan Fleetwood is joined by Kelsy Saulsbury, Director of Client Insights at H&R Block. Kelsy discusses her extensive background across CPG, MedTech, creative, and financial service industries, offering a grounded perspective on modern insights leadership. She breaks down why research teams can no longer afford to sit on the sidelines of tech adoption and dives...
Inside Insights · Medium booking difficulty · 100 - 1,000 listeners
Happy Market Research Podcast is hosted by Dan Fleetwood. Its publicly listed email is marketing@questionpro.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed email for Happy Market Research Podcast: marketing@questionpro.com.
Podseeker estimates Happy Market Research Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Happy Market Research Podcast typically books industry leaders. Typical guest background: Experienced market research, consumer insights, CX, UX, analytics, brand strategy, or communications professionals with senior leadership roles and practical expertise applying research to business outcomes. Common among recent guests: Leading research or insights functions at established companies; Building research, analytics, or customer-experience programs; Advising brands on consumer behavior and business strategy. Recent guests include Rebecca Brooks, Kelsy Saulsbury, and Eugenia Archetti.
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
Recent episodes cover Market Research, Consumer Insights, Research Strategy, Customer Experience, and Brand Strategy. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
marketing@questionpro.com
Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.
Try us risk free with a FREE 3 days trial.
Join hundreds of PR teams using Podseeker to pitch and land bookings