Gym Business - Business for Unicorns Podcast

Mark Fisher, Michael Keeler

michael@businessforunicorns.com

For verified host and producer emails, sign up to view.

Booking Overview

This podcast helps brick-and-mortar gym owners grow revenue and systems without burning out, with practical, business-focused strategies they can apply immediately. For PR, it’s a strong platform for fitness operations leaders, gym growth experts, and business/tech providers that serve the fitness operator market.

Metrics

Episodes: 559

Frequency: Multiple_weekly

Rating: 4.9/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

Instagram: 11.0k followers

Contact Information

michael@businessforunicorns.com

For verified host and producer emails, sign up to view.

Host

Mark Fisher - Co-founded Business for Unicorns and built and sold the $34-million Mark Fisher Fitness. The show focuses on coaching, mentorship, courses, and events for gym owners to grow revenue, systemize oper...

Michael Keeler - Co-founded Business for Unicorns and built and sold the $34-million Mark Fisher Fitness. The show provides coaching, mentorship, courses, and events aimed at helping gym owners grow revenue, system...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Operators, consultants, or executives with direct experience improving gym performance (retention, marketing effectiveness, hiring/internships) and/or selling operational platforms to gym owners.
Required Achievements:  
Demonstrated results in gym growth or retention, Leadership or influential role at fitness-operator-focused software/platform companies, Recognized expertise tied to measurable operational improvements

Recent Guest Discussions

Mike Weust - Retention And Retention-before-ad-spend Strategy; Gym Operations And Growth Planning (implied).

Recent Topics

Gym, Fitness, Business, Marketing, Operations

Episodes

Here's the recent few episodes on
Gym Business - Business for Unicorns Podcast
:

Episode 559: Special Episode: Mental Health First Aid for Leaders with Michael Keeler

July 06, 2026

Want 30 days of free done-for-you marketing from the agency we trust? Claim a (yes, actually) free 30-day trial with Gym Member Machine here: https://join.gymmembermachine.com/freeunicorns About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and eve...

Episode 558: From 50 to 150 Members: How Tim Concannon Tripled His Revenue

July 03, 2026

To grab a ticket for Seattle click HERE. And use the code SEATTLE26EARLYBIRD to save $300. Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE. About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness...

Episode 558: From 50 to 150 Members: How Tim Concannon Tripled His Revenue

July 03, 2026

To grab a ticket for Seattle click HERE. And use the code SEATTLE26EARLYBIRD to save $300. About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their l...

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