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Episodes: 574
Frequency: Irregular
Rating: 4.8/5.0
Estimated listeners: 1k-10k
Gender skew: Unknown
Location: USA
info+5b8987fb8ca6d2e42f7d01e1@mg-eu.acast.com
For verified host and producer emails, sign up to view.
Ian Garlic - Video marketing expert and CEO of authenticWEB who has helped hundreds of businesses with marketing strategy and execution, launched hundreds of websites, and produced online video campaigns.
Nir Eyal - Belief, Motivation, Behavior Change, Persistence, Customer Behavior, And Marketing Psychology.
Brian Kurtz - Direct-response Marketing, Audience Segmentation, RFM, Customer Lifetime Value, Email Marketing, Customer Relationships, And Artificial Intelligence.
Kevin Rogers - Artificial Intelligence And Brand Trust, Founder Stories, Copywriting, Human-centered Messaging, Authority, And AI Search Visibility.
Why Knowing What to Do Still Isn't Enough | Nir Eyal, Author of Beyond Belief
July 10, 2026
Why do people know exactly what they should do but still fail to take action?Nir Eyal, bestselling author of Beyond Belief and one of the leading voices on behavior design, explores why knowledge alone rarely changes behavior. He explains how belief influences motivation, persistence, and decision-making, introducing practical frameworks that help people recognize limiting beliefs, overcome self-imposed barriers, and create lasting change in both business and life.He discusses why persistence...
3 Key Marketing Principles That Built a $150 Million Business with Brian Kurtz of Titans Marketing
June 29, 2026
Why do so many marketers chase better ads while ignoring the audience that actually drives sales?Brian Kurtz, founder of Titans Marketing and one of the most respected voices in direct response marketing, shares the timeless principles that helped build a $150 million publishing business. From Recency Frequency Monetary Value (RFM) and lifetime value to the famous 40/40/20 rule, Brian explains why understanding your audience has always been more important than writing better copy.He highlight...
Kevin Rogers on Why AI Is Breaking Brand Trust and How Human Stories Fix It
May 21, 2026
Why is AI making brands sound the same, and why are founder stories becoming more important than ever?Kevin Rogers, founder of Copy Chief, spent years building one of the most respected copywriting communities online before stepping away from the business during the rise of AI-generated content. As more brands rely on AI for messaging and content creation, Kevin argues that businesses are losing the human connection and distinct voice that once made audiences trust them.Kevin shares why he be...
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