Did I Do That?

Sean

sean@seanschumacher.com

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Booking Overview

A conversational design-mistakes show where practicing creatives share what went wrong—and what they learned—so listeners can improve their craft. For PR pros, it’s a niche but credible platform for design leaders, educators, and brand professionals who can translate creative failures into useful lessons.

Metrics

Episodes: 119

Frequency: Biweekly

Rating: 5.0/5.0

Estimated listeners: <1k

Gender skew: Male

Location: USA

YouTube: 114 subscribers

Instagram: 4.7k followers

Contact Information

sean@seanschumacher.com

For verified host and producer emails, sign up to view.

Host

Sean - Host of “Did I Do That?” focusing on graphic design mistakes. In recent episodes, Sean sits down with creative leaders to discuss their design missteps and lessons learned, generally framed through...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Professional designers/creative leaders with credibility in brand/visual design (e.g., creative directors, senior visual design leads) and/or teaching/mentorship roles (e.g., educators, mentorship program co-chairs, faculty).
Required Achievements:  
Creative leadership roles at agencies or major organizations, Involvement with design mentorship/education programs, Recognition through professional associations (e.g., AIGA involvement), Founding or leading creative studios/educational initiatives

Recent Guest Discussions

Gianni Scarpino Candy - Design Mistakes; Design/culture Intersections; Professional Experiences

Jelly Helm - Early Career Design Mistakes; Brand/agency Experience; Creative Leadership And Education

Jelly Helm - Early Career Design Mistakes; Creative Missteps And Lessons

Recent Topics

Graphic Design, Design Education, Brand Strategy, Creative Leadership, Visual Communication

Episodes

Here's the recent few episodes on
Did I Do That?
:

It Was Luck, Man (with Gianni Scarpino Candy)

May 28, 2026

We can’t go too crazy, but we try to get close! Gianni Scarpino Candy (AIGA Portland Mentorship Program co-chair and Senior Visual Design Lead on the Player Experience Editorial and Loyalty Team for XBox) sits down with Sean to talk about her design mistakes… as well as cemetery parties, Shoemaker’s Lung, and Icy Hot for galas.Gianni Scarpino Candy is a visual design leader with a passion for exploring the intersections of design, communication, and culture. Throughout her career, she has had...

First Pancake (part 2 with Jelly Helm)

May 14, 2026

In the confusingly-named conclusion to our first-ever two parter, Jelly Helm continues sitting down with Sean to talk about his design mistakes at Wieden+Kennedy and beyond… as well as the Season 6 cast of Saturday Night Live, Zip plus-fours, and bean basements. What can we say: it’s a freaky time and we’re feeling freaky!Miss part 1 with Jelly? This episode should be fairly self-contained, but if you want the full story on Jelly’s early career, go back and give part 1 a listen here.Jell...

I Would Like To Waste My Time (part 1 with Jelly Helm)

April 30, 2026

In our the first half of our first-ever two-parter, the legendary Jelly Helm sits down with Sean to talk about his early career design mistakes… as well as urinal content, slowly becoming the big gray bean cube, and the worst conversations you can have on a long flight. This is interesting to other people—we swear!Since we recorded more than 3 hours together in studio, I broke our conversation in two to give you as much of the good stuff we talked about without needing to lose any of it....

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