Podcast artwork thumbnail for Commerce Media Matters

Commerce Media Matters

Nick Morgan, Paul Blackburn

Booking Overview

Interview-led industry podcast focused on commerce media, retail media, marketing, digital commerce and advertising, typically featuring senior executives, founders and recognized strategists from retailers, publishers, agencies and technology companies. Credible pitches include retail-media leaders, commerce-technology founders, media strategists, agency executives and experts in advertising measurement or AI-enabled commerce; booking difficulty is high because the show favors established industry leaders and senior practitioners.

Metrics

Episodes: 43

Frequency: Irregular

Rating: 3.7/5.0

Estimated listeners: < 100

Listener location: Australia

Instagram: 934 followers

Contact Information

Publicly listed emails

hello@vudoo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Nick Morgan - Founder and CEO of Vudoo, an entrepreneur and digital marketing executive focused on commerce media, content and eCommerce.

Paul Blackburn - Chief Growth Officer at Vudoo, focused on growth strategy across commerce media, marketing and digital commerce.

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
Senior executives, founders, recognized industry strategists and experienced practitioners from retail, publishing, advertising, agencies, commerce technology and marketing organizations. Strong candidates typically bring substantial sector experience, leadership responsibility, original analysis or direct experience building commerce-media and digital-commerce businesses.
Required Achievements:  
Leading strategy or partnerships at a major retailer, publisher, agency or technology company, Founding or running a commerce-media, retail-media or commerce-technology business, Advising global organizations on media, marketing, AI or digital-commerce transformation, Demonstrated expertise in advertising measurement, customer discovery, retail technology or commercial strategy

Recent Guest Discussions

Evan Shapiro - The Changing Economics Of Media, Big Tech Investment, Creator Businesses, Consumer-centered Media And Commerce As A Connective Layer.

Alex Lawson - The Expansion Of Commerce Media Beyond Retail, Physical Stores As Media Environments, First-party Data, Measurement, Trust And Ai-enabled Commercial Decision-making.

Nick Titmus - Creative Effectiveness In Commerce Media, Retail Media, Digital Experiences And Extending Commerce Beyond Traditional Retail Environments.

Anna Checa Molins - AI In Marketing Workflows, AI Agents, Creativity, Strategy And The Role Of Human Judgment In Major Purchasing Decisions.

Jessica Gilby - Trusted Journalism, Premium Brands, Authentic Storytelling, Ai-driven Discovery And Digital Commerce.

Recent Topics

Commerce Media, Retail Media, Digital Commerce, Advertising, Marketing

Episodes

Here's the recent few episodes on
Commerce Media Matters
:

Beyond the Playbook: What Separates the Best Retail Media Operators? With Colin Lewis

October 12, 2026

“It’s like a Rorschach test.”For Colin, that’s one way to describe retail media. Everyone sees a different part of it — data, media, trade, ecommerce, brand, performance, in-store — but the challenge is understanding how the whole thing fits together.In his third appearance on Commerce Media Matters, Colin takes a look at where retail media is heading and what needs to change as the category matures. From moving beyond sponsored products to solving broader brand and business problems, he chal...

The End of the Channel Mindset With Helen Johnson

September 07, 2026

The shift from shopper marketing to retail media to commerce media reflects a much bigger change in the advertising ecosystem — one where first-party data, consumer signals, inventory, measurement and technology are becoming increasingly interconnected.Helen Johnson has watched that evolution from the brand side and now from the agency side. And one of her biggest messages is simple:“Stop treating it like a channel.”Because the real opportunity isn't adding another channel to the plan. I...

The Connected Commerce Era With Emma Newman & Babs Kehinde

August 24, 2026

“The hook here is commerce.”That line from Emma Newman gets to the heart of a conversation that quickly moves beyond commerce media as a category and into a bigger question: what happens when the advertising ecosystem stops operating in silos?For years, media has been organised around channels — CTV, social, search, display, commerce. But consumers don't experience their journeys that way. They move between environments, platforms and devices, creating a growing need for more connected s...

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Frequently asked questions

Here's some frequently asked questions for
Commerce Media Matters
:

How do I get in touch with Commerce Media Matters?

Commerce Media Matters is hosted by Nick Morgan and Paul Blackburn. Its publicly listed email is hello@vudoo.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Commerce Media Matters?

The publicly listed email for Commerce Media Matters: hello@vudoo.com.

How many listeners does Commerce Media Matters have?

Podseeker estimates Commerce Media Matters reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Commerce Media Matters?

Commerce Media Matters typically books industry leaders. Typical guest background: Senior executives, founders, recognized industry strategists and experienced practitioners from retail, publishing, advertising, agencies, commerce technology and marketing organizations. Strong candidates typically bring substantial sector experience, leadership responsibility, original analysis or direct experience building commerce-media and digital-commerce businesses. Common among recent guests: Leading strategy or partnerships at a major retailer, publisher, agency or technology company; Founding or running a commerce-media, retail-media or commerce-technology business; Advising global organizations on media, marketing, AI or digital-commerce transformation. Recent guests include Evan Shapiro, Alex Lawson, and Nick Titmus.

How hard is it to get booked on Commerce Media Matters?

High. It mostly books established leaders in its field.

What topics does Commerce Media Matters cover?

Recent episodes cover Commerce Media, Retail Media, Digital Commerce, Advertising, and Marketing. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hello@vudoo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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