Beyond The Technique Podcast

Kati Whitledge

Booking Overview

Beyond The Technique is hosted by Kati Whitledge and is built for beauty and wellness business leaders who want to grow beyond technical skill. The show focuses on people leadership, training/standards, and scalable business decisions—often with founders and industry experts who can translate expertise into operational growth.

Metrics

Episodes: 100

Frequency: Weekly

Rating: 4.7/5.0

Estimated listeners: 1k-10k

Gender skew: Female

Location: USA

YouTube: 231 subscribers

Instagram: 7.6k followers

30s Ad: 60 - 72, 60s Ad: 70 - 82

Contact Information

Contact Form

Contact form available - Official Form

Host

Kati Whitledge - Host of the Beyond The Technique podcast, focused on helping beauty & wellness professionals grow their businesses and teams. Her guidance emphasizes going beyond technical craft to build strong cu...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Beauty/wellness industry leaders (founders, educators, training directors, consultants) with proven experience translating technique into education, standards, culture, and measurable business outcomes (e.g., revenue growth, team development).
Required Achievements:  
Founded a beauty/wellness brand or education program, Built a recognized training/education system, Demonstrated business growth outcomes linked to training and standards, Known for mentorship or workforce development

Recent Guest Discussions

McKenzie Turley - Education-first Hair Extensions Training; Improving Stylist Performance; Salon Profitability; Mentorship And Higher Standards

Recent Topics

Beauty, Wellness, Salon, Spas, Leadership, Training, Culture, Profitability, Team Building, Operations

Episodes

Here's the recent few episodes on
Beyond The Technique Podcast
:

691: How to Work with People Who Annoy You, with Kati Whitledge

May 21, 2026

In this episode of Beyond the Technique, Kati Whitledge challenges salon and spa owners to stop labeling people as "annoying" and start addressing the specific behaviors that disrupt team culture. She shares practical strategies for identifying common workplace triggers—like negativity, lateness, and poor accountability—and teaches leaders how to communicate directly, set clear boundaries, and elevate standards without criticism. This conversation will help you lead with emotional intelligen...

690: Better Training, Bigger Profits!

May 18, 2026

Today, we have the founder of Invisible Bead Extensions®, McKenzie Turley here to share how an education-first approach to hair extensions can transform both stylist performance and salon profitability. From losing her voice as an opera singer to pioneering Invisible Bead Extensions, McKenzie reveals how a commitment to research, technique, and mentorship filled a critical gap in the industry. You'll learn why better training is the key to delivering superior results, increasing client trust,...

689: Nuances in Going from One to Two Salon Locations, with Kati Whitledge

May 14, 2026

Expanding from one salon to two is more than a business decision—it's an emotional and strategic leap that requires clarity, capital, and courage. In this episode, Kati shares real-world insights on recognizing the right opportunity, why turnkey locations can be a gamechanger, and how to protect the culture of your original salon while building a second. She breaks down the importance of treating each location as its own entity while maintaining brand consistency, along with key financial and...

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