Beyond The Search Bar

Publicly listed emails

clients@impressivedigital.com

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EPISODE 9: Beyond the Search Bar – Andrew Holland on Why SEO Lost Its Credibility

September 08, 2026

Search marketing is "about to be destroyed and rebuilt," says Andrew Holland — and he's got a pointed theory about how the industry got here. Russ sits down with Andrew, Director of SEO at JBH and founder of the Growth Through Content newsletter, for an unflinching take on how a vocal group of SEO influencers publicly declared GEO "just SEO," sparking infighting that made the entire channel look uninvestable — right as demand for SEO agencies dropped sharply year-on-year.

EPISODE 8: Beyond the Search Bar – Logan Young on Music Marketing and Audience Building

August 25, 2026

Russ sits down with Logan Young — usually behind the scenes as Impressive's Paid Ads Lead — for a rare conversation about his other life as a working musician who's spent over a decade building an audience from nothing.Logan breaks down how he uses Meta ads as "fuel" for Spotify's algorithm, turning paid traffic into organic streaming momentum — and Russ draws the parallel to brands, where paid awareness builds demand that compounds into long-term visibility and customer loyalty.They also dig...

EPISODE 7: Beyond the Search Bar – JP Garbaccio on Why AI Search Will Rewrite What We Know About SEO

August 11, 2026

JP Garbaccio has worked both sides of SEO — years agency-side as a technical specialist, and now leading SEO and AEO strategy at Searchable, an AI search visibility platform. That gives him a blunt take: AI search isn't the next chapter of SEO, it's a shift from 2D to 3D, and most of the industry is still navigating it with an old map.JP and Russ talk about why client trust is fraying as attribution gets murkier ("clients aren't being stubborn, they're scared"), why product marketers and PR —...

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How do I get in touch with Beyond The Search Bar?

Beyond The Search Bar is hosted by Russ Macumber. Its publicly listed email is clients@impressivedigital.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Beyond The Search Bar?

The publicly listed email for Beyond The Search Bar: clients@impressivedigital.com.

How many listeners does Beyond The Search Bar have?

Podseeker estimates Beyond The Search Bar reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Beyond The Search Bar?

Beyond The Search Bar typically books industry leaders. Typical guest background: Senior SEO, AEO, digital marketing, digital PR, or search-industry practitioners; agency or platform founders; and authors or community builders with distinctive expertise and real-world brand results. Common among recent guests: Founded an SEO, search, or digital marketing company; Published a recognized book or industry newsletter; Led strategy for notable brands. Recent guests include JP Garbaccio, Eli Schwartz, and Sara Taher.

How hard is it to get booked on Beyond The Search Bar?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Beyond The Search Bar cover?

Recent episodes cover Seo, Artificial Intelligence, Digital Marketing, Link Building, and Digital Pr. Pitch an idea tied to one of these topics and mention a recent episode.