Behind the Craft is a product-leader-focused show that features expert builders and executives explaining how to design, build, and grow modern products—especially in the AI era. For PR teams, it’s a strong platform to position founders and senior product leaders around actionable frameworks and product strategy lessons.
Metrics
105 episodes, Irregular, 4.7 rating
<1k, Male, USA
Contact Information
peter.yang@outlook.com
Description
Expert interviews and guides to help you level up as a product leader and creator fast.
Startup founders (especially solo/bootstrapped) and senior product leaders/CEOs of leading tech products (often with a concrete AI/product angle)
Required Achievements:
CEOs/co-founders of major product companies, VP-level product leadership at recognized companies, Demonstrated product traction (e.g., revenue growth, adoption, enterprise usage), Publicly visible expertise via company outcomes or widely known platforms
Recent Guest Discussions
Tibo Louis-Lucas - Bootstrapping Multiple AI Products; Validating Ideas Quickly; Acquiring Users; Pricing; Churn/pricing For Ai; Product Pivots, Ryan Wiggins - Building For AI Agents (apis/mcps); Agent-ready Product Interfaces; Second-brain Workflows; Product Development Implications; Enterprise Adoption Signals, Dylan Field - Design Craft And Taste Vs Ai; AI Learning/taste; Figma’s Strategy And User Base Shift; Design-to-code Via Mcp; Design Constraints And Creativity