Podcast artwork thumbnail for Architects of Impact

Architects of Impact

Shawn Edwards

Booking Overview

This is an interview show focused on growth decisions in better-for-you consumer packaged goods, featuring senior founders, operators, marketers, investors, and consumer-insights leaders. Agencies could credibly pitch experienced CPG executives, emerging-brand founders, consumer-investment professionals, brand strategists, and researchers with demonstrable scaling, innovation, retail, or consumer-behavior expertise; booking difficulty is medium because guests are typically established industry leaders rather than mainstream celebrities.

Metrics

Episodes: 10

Frequency: Every two weeks

Rating: 5.0/5.0

Estimated listeners: < 100

Gender skew: Neutral

Listener location: USA

Contact Information

Publicly listed emails

ggnally@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Shawn Edwards - Founder of mindsight, a consumer insights and brand strategy firm that helps CPG brands make smarter decisions at critical growth stages.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior executives and founders in better-for-you CPG, including CMOs, VPs and SVPs of marketing or innovation, operating partners, consumer-investment professionals, and experienced consumer researchers.
Required Achievements:  
Scaled emerging or challenger brands, Held senior roles at major CPG companies, Founded, launched, or exited consumer brands, Led consumer research or innovation programs, Built expertise in retail growth, brand strategy, or consumer investment

Recent Guest Discussions

Joe Wilbeck - Challenger-brand Growth, Consumer Research, Marketing Outcomes, Retail Expansion, And Glp-1-related CPG Shifts.

Sarah Meis - Founder And Operator Perspective, Brand Naming, Product-market Fit, Innovation, And Better-for-you Food And Pet Nutrition.

Lauren Start - Emerging-brand Growth, Consumer Research, Player-coach Leadership, Retail Pull-through, Packaging, And Brand Trust.

Sharon Fox - Consumer-brand Investing, Passion Brands, Repeat Purchase, Sustained Retail Velocity, Founder Challenges, And Brand Scalability.

Erin Krubeck - Glp-1 Consumer Behavior, Consumer Segmentation, Food Rituals, Useful Brand Positioning, And Implications For CPG Marketers.

Recent Topics

Cpg, Brand Strategy, Consumer Insights, Retail, Entrepreneurship

Episodes

Here's the recent few episodes on
Architects of Impact
:

How Great Marketing Wins at the Shelf | Lindsay Mecca, Brand Marketing & Insights, Bradshaw Home

October 06, 2026

In this episode of Architects of Impact, host Shawn Edwards sits down with Lindsay Mecca, Marketing & Insights at Bradshaw Home, whose career has taken her from PR for cloud-storage startups to Aquafina at PepsiCo, OXO, and emerging brands SkinnyDipped and Wilde.That range has given Lindsay a unique view of marketing. Big companies taught her rigor, discipline, and how to think through the downstream impact of a decision. Smaller brands taught her how to move quickly, build with limited r...

How to Build a Brand That Outlasts Trends | Stacey Hartnett, SVP of Marketing at Chomps

September 22, 2026

In this episode of Architects of Impact, host Shawn Edwards sits down with Stacey Hartnett, SVP of Marketing at Chomps. Stacey's path to one of the fastest-growing CPG brands in the country is anything but traditional. She started on the vendor side at News America Marketing, moved to performance media at Rise Interactive, where every dollar had to prove its ROI, and joined Chomps as employee number 10 in 2019. Since then, she has helped scale the brand to over $1B in valuation, selling 2...

The Art of Driving Focus in Premium CPG | Jen Beechen, SVP of Marketing at Serenity Kids

September 08, 2026

In this episode of Architects of Impact, host Shawn Edwards sits down with Jen Beechen, SVP of Marketing at Serenity Kids and a powerhouse CPG marketer with over 25 years of experience leading category-defining brand turnarounds and product launches. Jen brings an elite, blue-chip foundation built at Procter & Gamble, Campbell’s, and Bimbo Bakeries—where she led the creation of Sandwich Thins, the most successful product launch in the company’s history—paired with an entrepreneurial track...

Frequently asked questions

Here's some frequently asked questions for
Architects of Impact
:

How do I get in touch with Architects of Impact?

Architects of Impact is hosted by Shawn Edwards. Its publicly listed email is ggnally@gmail.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Architects of Impact?

The publicly listed email for Architects of Impact: ggnally@gmail.com.

How many listeners does Architects of Impact have?

Podseeker estimates Architects of Impact reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Architects of Impact?

Architects of Impact typically books industry leaders. Typical guest background: Senior executives and founders in better-for-you CPG, including CMOs, VPs and SVPs of marketing or innovation, operating partners, consumer-investment professionals, and experienced consumer researchers. Common among recent guests: Scaled emerging or challenger brands; Held senior roles at major CPG companies; Founded, launched, or exited consumer brands. Recent guests include Joe Wilbeck, Sarah Meis, and Lauren Start.

How hard is it to get booked on Architects of Impact?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Architects of Impact cover?

Recent episodes cover Cpg, Brand Strategy, Consumer Insights, Retail, and Entrepreneurship. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

ggnally@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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