The 1% Insight

Publicly listed emails

jack@trend7m.com

jack@trend7mediamarketing.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Why One Blog a Quarter Won’t Get Your B2B Tech Brand Shortlisted | #36

October 13, 2026

Your potential buyers are using AI models to help them build their shortlist of preferred vendors. If your B2B Technology company is not being cited in these conversations, you likely won't make the shortlist and this results in losing prospects to competitors.Leading to losses in new revenue and business, putting your business in danger. Your content and your team plays a key role in helping increase your chances of being cited by AI models. Recent research is highlighting the importanc...

What To Do With Your B2B Tech Content After You Stop Recording | #35

September 30, 2026

Once you stop recording your B2B Technology podcast, the content work is only getting started. Instead of throwing the podcast episode into an AI editor and getting back a series of clips, take a more strategic approach.There are golden insights within that content that will provide value for your prospects and customers at each stage of their buying journey. If you simply turn the content into clips and consider it job done, you are missing out on so many other formats.In this episode, I wal...

Defining a Category While it's Still Being Built with Eoin Hamilton of Overpath | #34

September 24, 2026

How do you market a product when the category doesn't have a name yet?This week on The 1% Insight, I'm speaking with Eoin Hamilton, Head of Marketing at Overpath, to discuss how they are helping shape their category.In this episode, we cover:How to market products within relatively new categories and how the vocabulary used to describe it changes. Focus back on the problems of your customers even when the language used by companies to describe it may change from week to week.Humanis...

How do I get in touch with The 1% Insight?

The 1% Insight is hosted by Jack Regan. Its publicly listed emails are jack@trend7m.com and jack@trend7mediamarketing.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The 1% Insight?

The publicly listed emails for The 1% Insight: jack@trend7m.com and jack@trend7mediamarketing.com.

How many listeners does The 1% Insight have?

Podseeker estimates The 1% Insight reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The 1% Insight?

The 1% Insight typically books working professionals with real expertise. Typical guest background: B2B technology marketing leaders and experienced practitioners with direct responsibility for positioning, content, demand generation, or category development. Common among recent guests: Leadership of marketing at a B2B technology company; Hands-on experience developing category positioning and go-to-market communications; Practical expertise in content strategy, buyer engagement, or demand generation. Recent guests include Eoin Hamilton.

How hard is it to get booked on The 1% Insight?

Low. A guest with relevant expertise and a clear angle for its audience has a realistic chance.

What topics does The 1% Insight cover?

Recent episodes cover Business, Marketing, B2b Technology, Content Marketing, and Demand Generation. Pitch an idea tied to one of these topics and mention a recent episode.