Podcast or Perish

Publicly listed emails

cgraham@schulich.yorku.ca

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Episode 057: Matthias Kipping

September 20, 2026

What importance does history hold for management researchers and business leaders? In this episode of Podcast or Perish, I speak with Matthias Kipping, the Richard E. Waugh Chair in Business History at the Schulich School of Business. Matthias is a business historian. Our discussion centres on his important 2014 paper that distinguishes between two approaches to historical research: "history to theory" and "history in theory." Either way, he argues, businesses need to take history into accoun...

Episode 056: Grant Packard

June 05, 2026

What difference does it make whether you say “I” or “you”?In this episode of Podcast or Perish, I speak with Grant Packard, Associate Professor of Marketing at the Schulich School of Business. He talks about his research on the way saying “I” or “you” when talking to customers changes how they feel about the interaction. Do they feel acknowledged and heard, or did you make it all about you? Do they feel like you took responsibility for the situation, or did you put the blame on them? Pronouns...

Episode 055: Erin Twyford

March 10, 2026

‍ ‍What does it mean to be a critical scholar in an academy obsessed with metrics?In this episode of Podcast or Perish, I talk with Dr. Erin Twyford, Senior Lecture in Accounting at the University of Wollongong. She describes her experience of a recent academic conference as a "fever dream." She sees her academic role as profoundly relational - to her family, to her colleagues, to her students, and to the Indigenous country on which she lives. She talks about finding hope as an academic desp...

How do I get in touch with Podcast or Perish?

Podcast or Perish is hosted by Cameron Graham. Its publicly listed email is cgraham@schulich.yorku.ca. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Podcast or Perish?

The publicly listed email for Podcast or Perish: cgraham@schulich.yorku.ca.

How many listeners does Podcast or Perish have?

Podseeker estimates Podcast or Perish reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Podcast or Perish?

Podcast or Perish typically books rising experts. Typical guest background: Academic researchers (preferably professors/lecturers in accounting and adjacent business disciplines), often with publishable, method-driven work and a clear public-facing articulation of real-world impact. Common among recent guests: Peer-reviewed research in academic journals; University-level teaching/research roles; Conference presentations and scholarly engagement. Recent guests include Grant Packard, Erin Twyford, and Adam Diamant.

How hard is it to get booked on Podcast or Perish?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Podcast or Perish cover?

Recent episodes cover Academic Research, Accounting, Ethics, Healthcare, and Operations. Pitch an idea tied to one of these topics and mention a recent episode.