Podcast artwork thumbnail for If Prices Could Talk

If Prices Could Talk

Brian Doyle, Patrick McCullough, Richard Klein

Booking Overview

This is an interview show focused on B2B pricing, sales effectiveness, and negotiation, typically featuring external business leaders and specialists with relevant operating or consulting experience. PR agencies could credibly pitch pricing executives, commercial and sales leaders, and experts in areas such as pricing strategy, data, and revenue operations; guests generally need substantial subject-matter expertise, and booking difficulty is medium.

Metrics

Episodes: 55

Frequency: Monthly

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Listener location: USA

Contact Information

Publicly listed emails

tdent@holdenadvisors.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Brian Doyle - President and CEO of Holden Advisors, a consulting firm focused on B2B pricing and sales performance.

Patrick McCullough - A member of Holden Advisors who hosts episodes on B2B pricing and commercial strategy.

Richard Klein - A member of Holden Advisors who hosts episodes on pricing, data, and business strategy.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior pricing, sales, or commercial leaders; founders and executives with relevant operating experience; or established specialists with substantial expertise in pricing and related business disciplines.
Required Achievements:  
Senior leadership roles in pricing, sales, or commercial strategy, Founding or leading a relevant business or organization, Recognized expertise in pricing or related business disciplines

Recent Guest Discussions

Donna Burbank - Data Quality And Strategy, Pricing, Profitability, And Ai.

Bhadra Menon - Pricing Through Market Volatility, Value-based Pricing, Negotiation, And Ai.

Dan Bernoske - Revenue Growth In Private-equity-backed Companies, Pricing, Revenue Operations, And Sales Execution.

Adam Witty - Authority, Trust, Pricing Power, Negotiation, And Ai-driven Discoverability.

Kevin Mitchell - Pricing Strategy, Value Capture, Execution, And Organizational Pricing Discipline.

Recent Topics

Business, Pricing, Sales Effectiveness, Negotiation, Revenue Operations

Episodes

Here's the recent few episodes on
If Prices Could Talk
:

Better data, better pricing: building the foundation for AI with Donna Burbank

October 08, 2026

Better pricing starts with better data—but that doesn't mean your data has to be perfect.In this episode of If Prices Could Talk, Holden Advisors' Richard Klein and Patrick McCullough sit down with Donna Burbank, Founder and Managing Director of Global Data Strategy, to explore the connection between data quality, pricing strategy, profitability, business valuation, and AI.Donna has spent more than 25 years helping organizations turn data into business value. Her message for leaders i...

Pricing Through Uncertainty: Value, Volatility & AI with Cargill’s Bhadra Menon

August 25, 2026

What does great pricing look like when weather, tariffs, geopolitics, commodity markets, and supply chains can change the equation overnight?In this episode of If Prices Could Talk, Holden Advisors President and CEO Brian Doyle and Emily Macaulay sit down with Bhadra Menon, Senior Director of Global Strategic Pricing at Cargill, to explore how one of the world's largest privately held companies approaches pricing in an environment defined by complexity and change.Bhadra challenges a commo...

Why revenue growth breaks down (and how great companies fix it) with Dan Bernoske

July 30, 2026

Private equity firms don't invest in companies hopingthey'll grow.They invest expecting them to grow.So why do so many portfolio companies struggle to execute?In this episode of If Prices Could Talk, Brian Doyle and Emily Macaulay sit down with Dan Bernoske, Founder and CEO of The Cortado Group, to discuss what actually drives revenue growth inside investor-backed businesses.Together they explore how pricing, revenue operations, AI,and sales execution must work together to create sust...

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Frequently asked questions

Here's some frequently asked questions for
If Prices Could Talk
:

How do I get in touch with If Prices Could Talk?

If Prices Could Talk is hosted by Brian Doyle and Patrick McCullough. Its publicly listed email is tdent@holdenadvisors.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for If Prices Could Talk?

The publicly listed email for If Prices Could Talk: tdent@holdenadvisors.com.

How many listeners does If Prices Could Talk have?

Podseeker estimates If Prices Could Talk reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for If Prices Could Talk?

If Prices Could Talk typically books industry leaders. Typical guest background: Senior pricing, sales, or commercial leaders; founders and executives with relevant operating experience; or established specialists with substantial expertise in pricing and related business disciplines. Common among recent guests: Senior leadership roles in pricing, sales, or commercial strategy; Founding or leading a relevant business or organization; Recognized expertise in pricing or related business disciplines. Recent guests include Donna Burbank, Bhadra Menon, and Dan Bernoske.

How hard is it to get booked on If Prices Could Talk?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does If Prices Could Talk cover?

Recent episodes cover Business, Pricing, Sales Effectiveness, Negotiation, and Revenue Operations. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

tdent@holdenadvisors.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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