Startup Hypeman: The GOAT to Market Show

rajiv@startuphypeman.com

For verified host and producer emails, sign up to view.

Booking Overview

Founder-focused go-to-market interview show featuring external founders, executives, and brand or sales leaders who share tactical strategies for acquiring customers, scaling ventures, and building durable brands. Agencies could credibly pitch founders with documented growth results, CROs with repeatable sales or event-led acquisition playbooks, and senior brand or GTM strategists; booking difficulty is medium because the show prioritizes experienced operators but does not appear limited to celebrity guests.

Metrics

Episodes: 322

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Unknown

Location: USA

Contact Information

rajiv@startuphypeman.com

For verified host and producer emails, sign up to view.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Founders, CXOs, revenue executives, venture capitalists, and brand or GTM agency leaders with firsthand experience scaling a company or deploying a measurable go-to-market strategy.
Required Achievements:  
Documented company growth or revenue results, Leadership of a startup, scale-up, or venture-backed business, Creation of successful sales, marketing, event, content, or brand programs, Experience building or advising brands and customer acquisition strategies

Recent Guest Discussions

Tyler Lessard - Media-brand Strategy, Content Distribution, Channel Strategy, And Building An Audience With Limited Budget

Matt Green - Event-led Growth, Customer Acquisition, Event Strategy, Sales, Brand Investment, And Audience Conversion

Sarah Sitz - Brand-led Growth, Positioning, Pricing Power, Customer Loyalty, And Influential Marketing Strategy

Recent Topics

Go To Market, Sales, Branding, Startups, Venture Capital

Episodes

Here's the recent few episodes on
Startup Hypeman: The GOAT to Market Show
:

Best of GTM Season 3 - Creating Content That Drives Leads with Haus of Bold Founder Erin Balsa

August 09, 2026

We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!One of the biggest struggles of an early stage startup is creating content.Or, really I should say creating GOOD content. It's pretty easy to publish a whitepaper that no one cares about, make Linkedin posts that don't get traction, or start a podcast but quit after 5 episodes.Creating content isn't hard, creating content that actually drives leads is hard.Erin Balsa is a content strategy expert who has written...

Best of GTM Season 3 - Building a Successful Media Brand with Sales Feed Founder Tyler Lessard

July 19, 2026

We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!Have you ever worked really hard on a piece of content, only for it to get like 5 likes online?It could be a bad distribution strategy or bad timing, but more likely it's because the content doesn't resonate.What if instead of approaching your content like a tech or product company, you approached it like a media company?Tyler Lessard didn't just approach it like a media company, he in fact launched an entire m...

Best of GTM Season 3 - Mastering Event-led Growth with Sales Assembly CRO Matt Green

July 05, 2026

We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!What if instead of rushing to social media, paid ads, or even a traditional outbound sales motion, you used live events as a customer acquisition strategy?You immediately provide value to your target customer, create a shared experience, and get valuable face time with them.Sales Assembly has bootstrapped to 7-figure annual revenue, growing 300% from 2020 - 2024.The secret to their success? EVENTS. Ahead of all...

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