Episodes: 323
Frequency: Weekly
Rating: 5.0/5.0
Estimated listeners: 1k-10k
Gender skew: Unknown
Location: USA
Publicly listed emails
rajiv@startuphypeman.com
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Tyler Lessard - Media-brand Strategy, Content Distribution, Channel Strategy, And Building An Audience With Limited Budget
Matt Green - Event-led Growth, Customer Acquisition, Event Strategy, Sales, Brand Investment, And Audience Conversion
Sarah Sitz - Brand-led Growth, Positioning, Pricing Power, Customer Loyalty, And Influential Marketing Strategy
Best of GTM Season 3 - Investing in Sports, Media, and Commerce with Marquee Ventures VC Erik Hammer
August 23, 2026
We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!Baseball, hot dogs, apple pie, and...venture capital? In 2023 the Chicago Cubs spun off a fund by the name of Marquee Ventures.Marquee invests at the intersection of sports, media, commerce, and their enabling infrastructure.Enjoy this special episode, a replay of my interview with Marquee's Cofounder & Managing Partner Erik Hammer live from the Startup Grind Chicago 2nd Annual Health & Sportstech Showc...
Best of GTM Season 3 - Creating Content That Drives Leads with Haus of Bold Founder Erin Balsa
August 09, 2026
We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!One of the biggest struggles of an early stage startup is creating content.Or, really I should say creating GOOD content. It's pretty easy to publish a whitepaper that no one cares about, make Linkedin posts that don't get traction, or start a podcast but quit after 5 episodes.Creating content isn't hard, creating content that actually drives leads is hard.Erin Balsa is a content strategy expert who has written...
Best of GTM Season 3 - Building a Successful Media Brand with Sales Feed Founder Tyler Lessard
July 19, 2026
We’re gearing up for Season 5 but in the meantime, here’s the best of GTM season 3!Have you ever worked really hard on a piece of content, only for it to get like 5 likes online?It could be a bad distribution strategy or bad timing, but more likely it's because the content doesn't resonate.What if instead of approaching your content like a tech or product company, you approached it like a media company?Tyler Lessard didn't just approach it like a media company, he in fact launched an entire m...
Publicly listed emails
rajiv@startuphypeman.com
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