Booking Overview

A high-performing, emotionally grounded show hosted by endurance champion Rebecca Ruscha that spotlights how accomplished people shed fear and identity armor to achieve sustainable wholeness. It’s a strong fit for leaders, athletes, artists, and thought-authors who can translate performance into purpose, resilience, and personal transformation.

Metrics

Episodes: 46

Frequency: Irregular

Rating: 4.9/5.0

Estimated listeners: 1k-10k

Gender skew: Female

Location: USA

YouTube: 69.3k subscribers

Instagram: 56.0k followers

30s Ad: 27 - 33, 60s Ad: 32 - 38

Host

Rebecca Ruscha - Rebecca Ruscha is a seven-time world champion, Hall of Fame endurance athlete, Emmy winner, and founder of the Athlete Operating System. Known as the “Queen of Pain” for grit and perseverance, she ...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Recognized high-achievement operators in endurance/sport/creative fields (athletes, coaches, authors, founders, filmmakers, creative advisors) who can speak credibly about resilience, identity, vulnerability, and sustainable performance; often with published work, a public track record, or strong leadership/community-building in their niche.
Required Achievements:  
World-class athletic or endurance achievements (championships/race wins) or leadership inside sport, Authorship (books), notable media/film work, or public frameworks for performance and growth, Community-building impact (founding/organizing events, mentoring, advising brands/athletes), Cross-disciplinary creative contributions (photography/design/filmmaking)

Recent Guest Discussions

Brad Stulberg - Everyday Excellence, Sustainable Success, Resilience/stress Regulation, Vulnerability, Community, Identity Beyond Titles.

Boone Speed - Presence Over Noise, Stillness, Creative Practice, Transitions From Athlete To Creative Advisor, Mentorship And Community.

Cynthia Carson - Identity Beyond Results, Presence In Hard Moments, Endurance Storytelling, Separating Self-worth From Outcomes, Vulnerability And Community.

Recent Topics

Endurance Sports, Resilience, Identity, Performance, Mindfulness, Athletes, Purpose, Psychology, Community, Healing

Episodes

Here's the recent few episodes on
What's The Rusch
:

Wild Purpose and Everyday Awe with Erin Sprague | EP45

May 20, 2026

Erin Sprague’s story is about transforming personal adventure into collective impact. In this episode, Rebecca and Erin explore what it means to lead with purpose in the outdoor industry, the lessons learned from endurance challenges, and the importance of showing up for the causes and communities you care about—even when the path isn’t clear. Together, they discuss how small moments of awe, resilience in leadership, and a deep connection to wild places can shape a meaningful life.In this epi...

Everyday Excellence with Brad Stulberg | EP44

May 06, 2026

Brad Stulberg’s journey is about redefining excellence for everyone, not just elite performers. In this episode, Rebecca and Brad dig into what it means to pursue sustainable success, why community and vulnerability matter, and how anyone can practice excellence in daily life. Drawing from his new book, The Way of Excellence, Brad shares science-backed insights and personal stories that illuminate how excellence is a daily practice rooted in groundedness, resilience, and authentic connection....

Presence over Noise with Boone Speed | EP43

April 22, 2026

Boone Speed’s story is one of stripping away the noise to find what’s real. In this episode, Rebecca explores Boone’s evolution from pioneering American sport climber to creative force in photography and design. Together, they reflect on how movement, art, and community can help us shed what no longer serves us and discover a deeper sense of belonging, wherever we land.Show notes:In this episode, Rebecca and Boone discuss:The early days of American sport climbing and the Utah sceneHow creativ...

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