The Friday Society

Alexa (Alexa Grow My Business; name not fully specified in provided data)
+1 verified host & producer email

Booking Overview

The Friday Society is a health & fitness business podcast focused on helping brands scale with practical, brand-building strategy—from visibility and marketing systems to hiring/legal considerations. Guests are industry operators and specialists who can translate expertise into actionable growth steps for studio and wellness businesses.

Metrics

Episodes: 128

Frequency: Biweekly

Rating: 4.9/5.0

Estimated listeners: 1k-10k

Gender skew: Female

Location: USA

30s Ad: 50 - 62, 60s Ad: 60 - 72

Contact Form

Contact form available - Official Form

Host

Alexa (Alexa Grow My Business; name not fully specified in provided data) - Health & fitness industry marketer and business strategist who runs The Friday Society. Focuses on helping wellness brands scale authentically through practical growth tactics (e.g., SEO/visibility...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Recognized operators/consultants in the health & fitness industry (studio founders, trend/consulting experts) and specialists with credible authority in relevant business areas (e.g., employment/contract law) who understand fitness operations.
Required Achievements:  
Founder/leader of a fitness brand or consulting practice, Track record consulting studios on growth/trends, Professional law practice or counsel focused on business/employment issues in the fitness/wellness space, Demonstrated industry knowledge via prior media, publications, or repeat guest invitations (where applicable)

Recent Guest Discussions

Dale Stabler - Fitness Trends, Importance Of Quality Instructors, And Studio Strategy/long-term Industry Outlook

Danielle Stead Blanton - Employee Vs. Independent Contractor Structure, Validity Of Non-competes, Non-solicitation Considerations, And Compensation Considerations

Recent Topics

Fitness Business, Studio Operations, Marketing, Branding, Seo, Legal, Employment Law, Independent Contractors, Instructors, Email Marketing

Episodes

Here's the recent few episodes on
The Friday Society
:

129. How to Talk About Your Business Without Sounding Like a Robot

May 13, 2026

Messaging is the foundation of everything in your marketing — and in this episode, I'm sharing my four best tips for communicating your small business in a way that feels good, sounds like you, and actually converts. Plus I'm answering some of the most common messaging questions I get from business owners: how to fill your newsletter every month, how to talk about your membership without overthinking it, what to do when you feel like you're repeating yourself, and so much more....

128. SEO in 2026: How to Show Up in Google, ChatGPT, and AI!

April 20, 2026

Your dream clients are already searching for you on Google — the question is whether your website is making it easy for them to find you. In this episode, I break down the exact six steps I'd take right now to improve my brand's visibility and start showing up in organic search results. No ads, no complicated tech, no budget required. Just high-impact, doable edits that make your marketing work harder for you long after you hit publish.In This Episode We Cover:Why SEO matters more t...

127. Quality Instructors & Studio Trends that Actually Work ft. Dale Stabler of Sweats and the City

April 06, 2026

Hey guys! Dale Stabler, the incredible Founder of Sweats and the City, joined me on the podcast. Dale is an expert, and I mean EXPERT, on fitness trends. I have known Dale for a very long time and this is her second time joining me on the podcast. We discussed new trends in the fitness industry, the importance of quality instructors, and her longterm outlook of the industry. Dale has started to consult for studios, and honestly, the vision she brings is unparalleled because she IS the ideal c...

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