Sold a Story

Publicly listed emails

soldastory@apmreports.org

ehanford@apmreports.org

podcasts@americanpublicmedia.org

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S2 E3: The Forgotten Experiment

October 22, 2026

Zig Engelmann gets the chance of a lifetime: Put Direct Instruction to the test in one of the largest education experiments ever conducted. The results could have changed the direction of American education. Instead, they’re contested — and ultimately cast aside.Read: Why America’s massive educational experiment didn’t transform schoolsRead: The forgotten voices of Project Follow ThroughVideo: The biggest education experiment you’ve never heard ofRead: Transcript of this episodeSupport: Donat...

S2 E2: The Remedy Is Always Teaching

October 15, 2026

At an experimental preschool in Illinois, Zig Engelmann and his colleagues begin turning his ideas into a classroom teaching method. Along the way, they make a series of discoveries about effective instruction. Their mantra: “If the student hasn’t learned, the teacher hasn’t taught.”Read: What is Direct Instruction?Video: The 5 key concepts of DIVideo: Who was Zig Engelmann?Read: Transcript of this episodeSupport: Donate to APM Reports Email us: soldastory@apmreports.orgCall us: (612) 888-732...

S2 E1: It’s Not Just Reading

October 15, 2026

In the 1960s, an education outsider named Zig Engelmann begins challenging conventional ideas about what young children can learn. He teaches his 4-year-old twins basic algebra. But he has a hard time getting anyone in education to take him seriously, until a professor gives him a chance to see if his ideas will work in a classroom.Read: What is Direct Instruction?Video: The 5 key concepts of DIVideo: Who was Zig Engelmann?Read: Transcript of this episodeSupport: Donate to APM Reports Email u...

How do I get in touch with Sold a Story?

Sold a Story is hosted by Emily Hanford. Its publicly listed emails are soldastory@apmreports.org, ehanford@apmreports.org, and podcasts@americanpublicmedia.org. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Sold a Story?

The publicly listed emails for Sold a Story: soldastory@apmreports.org, ehanford@apmreports.org, and podcasts@americanpublicmedia.org.

How many listeners does Sold a Story have?

Podseeker estimates Sold a Story reaches 100,000 to 1 million listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Sold a Story?

Sold a Story typically books industry leaders. Typical guest background: Established literacy researchers, experienced educators with relevant classroom practice, or journalists with substantial reporting on reading and education. Common among recent guests: Research or professional work in literacy and reading instruction; Demonstrated experience applying evidence-based approaches in classrooms; Substantial journalism on literacy or education. Recent guests include David Owen, Margaret Goldberg, and Reid Lyon.

How hard is it to get booked on Sold a Story?

High. It mostly books established leaders in its field.

What topics does Sold a Story cover?

Recent episodes cover Education, Literacy, Reading Instruction, Science Of Reading, and Teacher Education. Pitch an idea tied to one of these topics and mention a recent episode.

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