NC F&B Podcast

Max Trujillo

Booking Overview

This is a regional hospitality-industry interview show focused on North Carolina’s food-and-beverage culture, typically featuring local chefs, restaurant and beverage entrepreneurs, event organizers, and other culinary professionals. PR agencies could credibly pitch North Carolina hospitality operators, chefs, beverage founders, food-event leaders, and experts on restaurant-industry issues; booking difficulty is likely low because the show actively solicits guests and centers accessible regional professionals.

Metrics

Episodes: 535

Frequency: Irregular

Rating: 4.6/5.0

Estimated listeners: 1k-10k

Gender skew: Neutral

Location: USA

YouTube: 425 subscribers

Instagram: 10.0k followers

Contact Information

Publicly listed emails

max@ncfbpodcast.com

matt@ncfbpodcast.com

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Host

Max Trujillo - Hospitality industry veteran and food-and-beverage media producer with experience hosting, producing, engineering, and editing the show.

Booking Intelligence

Booking Requirements

low

Typical Credentials:

North Carolina-based chefs, restaurant owners and operators, sommeliers, brewers, distillers, farmers, beverage founders, food-event organizers, and other professionals with a direct role in the state’s hospitality industry.

Required Achievements:

Operating or launching restaurants, breweries, distilleries, or other food-and-beverage businesses, Developing distinctive culinary or beverage concepts, Receiving regional or national culinary recognition, Organizing established food-and-beverage events, Publishing food-related books or appearing in food and hospitality media

Recent Guest Discussions

Bobby McFarland - Hemp-derived THC Beverages, Production, Flavor Development, Responsible Consumption, And North Carolina Regulation.

Sara Abernethy - Hemp-derived THC Beverages, Product Development, Responsible Consumption, Consumer Demand, And North Carolina Regulation.

Ajit Khanna - Restaurant Concept Development, Indian Cuisine, Hospitality, Health-focused Cooking, Pricing, Consistency, And Expansion.

Jamie Brown - Restaurant Operations, Concept Development, Michelin Recognition, Media Projects, Hospitality Challenges, And The Gut-brain Connection.

Jeff Tonidandel - Restaurant Operations, Concept Development, Expansion, Michelin Recognition, Commissary Kitchens, And Hospitality Challenges.

Recent Topics

Hospitality, Food Service, Restaurants, Culinary Arts, Craft Beverages

Episodes

Here's the recent few episodes on

NC F&B Podcast

Tree Time Tales: Hops to Hemp

August 06, 2026

Host Max Trujillo returns to the North Carolina Food and Beverage Podcast after a five-week break and a new role at Northridge Country Club, reuniting with Sara Abernethy and chef Bobby McFarland (with deep ties to Wye Hill Brewery) to focus on their new venture, Tree Time THC seltzers. They frame THC drinks as a social alternative—not a replacement—for alcohol, discuss who's buying them (non-drinking younger folks, exhausted parents, even their own parents), and break down dosages (5 vs. 10 ...

A Taste of Jalwa: Culinary Innovation in North Raleigh

May 19, 2026

Host Max Trujillo records off-site at Jalwa, a 15-month-old luxe Indian fine-dining restaurant in North Raleigh, and interviews proprietor Ajit Khanna. We get into the restaurant's presentation, flavors, ambiance, service, and innovative touches like the "spice symphony" aromatic opener, fresh house-brewed cocktail ingredients, illuminated menus, and palate-finishing saunf. Ajit explains choosing North Raleigh to offer a central destination and to deliver the rare combination of great service...

Momentum, Michelin & Microbiomes: Charlotte's Power Couple: Jeff Tonidandel + Jamie Brown

March 26, 2026

Host Max welcomes Charlotte hospitality duo Jeff Tonidandel + Jamie Brown, recapping their busy slate: operating five restaurants including Supperland, Haberdish, Ever Andalo, and Leluia Hall; opening "Olivelli Deli" (a tiny 82-square-foot former donut shop) with sandwiches and soft serve; developing Wyatt's Super Fine inside the 1903 Leeper-Wyatt building they physically moved 750 feet; earning three Michelin Guide spots; filming season two of their PBS show Fork & Hammer; running their week...

Publicly listed emails

max@ncfbpodcast.com

matt@ncfbpodcast.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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