Valor Coffee Podcast

Ethan Rivers, Ross Walters, Riley Westbrook
**********@*****.com

Booking Overview

Valor Coffee Podcast spotlights hands-on coffee shop operators and industry leaders, offering guest spots to cafe owners and practitioners who can share actionable insights on running a coffee business, growth, and community-building. For PR pros, the show provides opportunities to position mid-to-senior practitioners as thought leaders in specialty coffee, with reasonably approachable booking, especially for shop owners and operators.

Metrics

Episodes: 182, Frequency: Weekly, Rating: 4.7/5.0
Estimated listeners: 1k-10k, Gender skew: Neutral, Location: USA
YouTube: 5.7k subscribers, Instagram: 21.0k followers
30s Ad: 32 - 39, 60s Ad: 37 - 44, CPM Category: Business

Contact Information

**********@*****.com

Contact Form

Contact form available - Official Form

Description

Host

Ethan Rivers - Seasoned coffee pro and Valor Coffee founder with hands-on shop experience and brand-building expertise., Ross Walters - Valor Coffee founder and industry veteran with focus on operations and retail strategy., Riley Westbrook - Valor Coffee founder and host with emphasis on community engagement and growth storytelling.

Categories

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Cafe owners/operators, industry professionals, brand builders in the coffee space
Required Achievements:  
successful shop concept, community programs, visible brand growth, media mentions (coffee industry)

Recent Guest Discussions

Haley - Community Initiatives, Team Dynamics, Weekend Events Caleb - Shop Culture, Community Programs, Running A Cafe

Recent Topics

Coffee, Business, Entrepreneurship, Personal Growth, Leadership, Community, Operations, Retail, Branding, Culture

Episodes

Here's the recent few episodes on
Valor Coffee Podcast
:

Why Most Coffee Shops Need to Raise Their Prices– Valor Coffee Podcast Ep. 168

May 18, 2026

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep168Running a coffee shop in 2026 is more complicated than just making great coffee. In this episode, we talk about the real challenges behind raising prices, understanding margins, and building a coffee business that can actually survive long term. From labor and cost of goods to guest perception and profitability, we break down the f...

Do Toxic Guests Deserve Great Hospitality? – Valor Coffee Podcast Ep. 167

May 04, 2026

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep167Most people get into coffee because they love coffee, but what keeps you in it is learning how to truly care for people. In this episode, we sit down with our baristas to talk honestly about burnout, difficult guests, and what it takes to sustain great hospitality over time without losing yourself in the process. We get into real s...

Is Going to World of Coffee Really Worth It? – Valor Coffee Podcast Ep. 166

April 20, 2026

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep166We just got back from World of Coffee in San Diego and honestly tried to answer a simple question: was it actually worth it? This episode is an honest breakdown of what the event is really like, from walking the show floor and testing gear to connecting with producers, partners, and other epic people in the industry. We also talk t...

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