The Louis Shulman Podcast

Louis Shulman

louisshulmanpod@substack.com

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Booking Overview

A founder/entrepreneur-focused show that spotlights how modern leaders build businesses through marketing growth, purpose, and audience-building strategy. Great for PR around scaling, go-to-market thinking, and entrepreneurial leadership.

Metrics

Episodes: 217

Frequency: Irregular

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Neutral

Location: USA

Contact Information

louisshulmanpod@substack.com

For verified host and producer emails, sign up to view.

Host

Louis Shulman - Host of The Louis Shulman Podcast, documenting the entrepreneurial journey and interviewing operators/authors about purpose-driven success, growth strategy, and building businesses.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Proven operator or author with tangible outcomes: senior marketing/growth leadership, founders/CEOs with scaled businesses, or recognized builders of audience/media platforms. Prior thought-leadership via books, newsletters, or notable company scaling is a strong fit.
Required Achievements:  
Scaled startups/brands (e.g., IPO involvement, growth studio leadership), Bestselling publication record, Built a large audience or subscription-based media business, Developed a repeatable framework/playbook (e.g., marketing or growth methodology), Led measurable go-to-market or community/community-growth efforts

Recent Guest Discussions

Amanda Patterson - Growth Playbooks For Startups, “four Ps Of Marketing,” ABM, Experimentation/measurement, Positioning, And Purpose/mission Branding.

Eric Jorgenson - High-effort Optimism And Purpose, Mission-driven Success, Usefulness As A Framework, And Themes Tied To “the Book Of Elon.”

Henry Winslow - Newsletter Growth Strategy, Business Model Evolution, Deliverability/censorship, Community-building, And Events For Brand Building.

Recent Topics

Entrepreneurship, Marketing, Personal Growth, Go To Market, Startups

Episodes

Here's the recent few episodes on
The Louis Shulman Podcast
:

Amanda Patterson: The Rocket Fuel Playbook and GTM For Startups

April 09, 2026

Amanda Patterson, Head of Marketing at Rocket Fuel Labs, is a growth expert who has scaled over 100 early-stage startups and consumer brands.After leading MindBody through its successful IPO and partnering with Michael Loeb of Loeb.nyc, Amanda joins the show to share her proprietary "Four Ps of Marketing" (Precision, Process, Performance, Positioning).IN THIS EPISODE, WE COVER:• (00:02) From MindBody IPO to building a growth studio at Loeb.nyc• (01:09) The bottom-up playbook for early-stage s...

The Book of Elon: A Guide To Purpose And Success

March 24, 2026

Eric Jorgenson is a bestselling author and CEO of Scribe Media.After writing The Almanack of Naval Ravikant (1M+ copies sold) and The Anthology of Balaji, Eric is back on the show for a third time to discuss his latest book, The Book of Elon: A Guide To Purpose And Success.In this conversation, we explore what it really means to live with “high effort optimism,” why purpose is the antidote to the modern crisis of meaning, how Elon’s mission-driven approach directly correlates with outsized su...

Building a 65K+ Subscriber Psychedelic Newsletter In 23 Months 🍄

December 04, 2025

Henry Winslow is the founder and editor of Tricycle Day, a twice-weekly newsletter that distills psychedelic research, policy, and culture into a 10-minute read. In just two years, Henry’s grown an audience of over 65,000 subscribers by combining brute-force outreach, diversified revenue streams, and community building.In This Episode, We Cover:(05:39) Evolving Tricycle Day’s Business Model(08:04) Growing Subscribers with Brute Force(11:08) Newsletter Formats: Roundup vs. Q&A(16:36) Turning R...

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