Podcast artwork thumbnail for Shopify Masters

Shopify Masters

Shuang Esther Shan

Booking Overview

This is a business and entrepreneurship interview show featuring founders and e-commerce experts who have launched, grown, and scaled consumer brands. Agencies can credibly pitch DTC founders, e-commerce operators, and specialists in product development, digital marketing, sourcing, or brand growth with demonstrated commercial results; booking difficulty is medium because guests typically have substantial operating experience and measurable outcomes.

Metrics

Episodes: 600

Frequency: Weekly

Rating: 4.5/5.0

Estimated listeners: 10,000 - 100,000

Listener location: USA

YouTube: 21.2k subscribers

Instagram: 3.0M followers

Page updated: Nov 4, 2026 · How we check this data

Contact Information

Publicly listed emails

rachel.reich@shopify.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Shuang Esther Shan - Podcast host who interviews entrepreneurs and e-commerce experts about the strategies, challenges, and milestones behind building successful consumer businesses.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Founders, cofounders, and e-commerce operators who have launched and materially grown consumer or direct-to-consumer brands, ideally with measurable revenue, customer, retail, or product-development results.
Required Achievements:  
Built or scaled a successful consumer brand, Achieved significant revenue or customer growth, Expanded into retail or other major distribution channels, Developed a differentiated product with clear market traction

Recent Guest Discussions

Desi Perkins - Launching And Scaling A Self-funded Consumer Brand, Managing Inventory Challenges, And Growing Beyond Founder-led Fame.

Maradith Frenkel - Identifying A Product Opportunity, Bootstrapping A Baby Apparel Brand, Customer Acquisition, And Building Customer Loyalty.

David Bronkie - Bootstrapped Growth, Building A Loyal Customer Base, Product Sustainability, And Expanding Into Premium Retail.

Recent Topics

Business, Entrepreneurship, Ecommerce, Direct To Consumer, Brand Building

Episodes

Here's the recent few episodes on
Shopify Masters
:

Ruggable’s Secret Weapon for Growth? The Internet’s Honest Opinion

November 03, 2026

Ruggable had millions of customers and a product problem hiding in plain sight—on Reddit. Chief Commercial Officer Sarah Kleinman found it, fixed it, and launched an innovation that made up 70% of revenue in eight weeks. Here’s how they turned public complaints into a brand comeback.For more on Ruggable and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Zero SEO, Zero Ads: How The Good Liver Built a Cult Retail Brand

October 27, 2026

Driven by a passion for global craftsmanship, Bert Youn launched The Good Liver to sell high-end home goods, but found that web photos alone couldn’t convey the value of $300 items. Opening a physical store in Los Angeles allowed customers to hold products in their hands, turning in-person touchpoints and word-of-mouth recommendations into the primary engine for the brand’s growth. Today, the business operates profitably without relying on paid advertising or SEO, using its ecommerce platform...

Meet the Power Couple Changing What Kids See on Their Bookshelves

October 20, 2026

When Stephanie and Muammar Reed couldn’t find diverse books for their biracial daughter, they built the store they wished existed. MiJa Books has since grown into a nearly seven-figure brand, bringing bilingual and multicultural children’s books to communities that largely had been overlooked by mainstream publishing.For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Similar Podcasts

Podcast(s) similar to
Shopify Masters
:

eComFuel Podcast · Medium booking difficulty · 1,000 - 10,000 listeners

How to Sell Your Stuff on Etsy · Low booking difficulty · 1,000 - 10,000 listeners

Wealthy and Well-Known Podcast · High booking difficulty · 1,000 - 10,000 listeners

Big Business with Brittney Saunders · Medium booking difficulty · 1,000 - 10,000 listeners

Empire Flippers Podcast · Medium booking difficulty · 1,000 - 10,000 listeners

Frequently asked questions

Here's some frequently asked questions for
Shopify Masters
:

How do I get in touch with Shopify Masters?

Shopify Masters is hosted by Shuang Esther Shan. Its publicly listed email is rachel.reich@shopify.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Shopify Masters?

The publicly listed email for Shopify Masters: rachel.reich@shopify.com.

How many listeners does Shopify Masters have?

Podseeker estimates Shopify Masters reaches 10,000 to 100,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Shopify Masters?

Shopify Masters typically books industry leaders. Typical guest background: Founders, cofounders, and e-commerce operators who have launched and materially grown consumer or direct-to-consumer brands, ideally with measurable revenue, customer, retail, or product-development results. Common among recent guests: Built or scaled a successful consumer brand; Achieved significant revenue or customer growth; Expanded into retail or other major distribution channels. Recent guests include Desi Perkins, Maradith Frenkel, and David Bronkie.

How hard is it to get booked on Shopify Masters?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Shopify Masters cover?

Recent episodes cover Business, Entrepreneurship, Ecommerce, Direct To Consumer, and Brand Building. Pitch an idea tied to one of these topics and mention a recent episode.

How does Podseeker get this information?

From public sources and our own research: podcast websites, social profiles, podcast feeds, and our data team. Podcast feeds and episodes are checked daily, and details like contacts, recent guests, and booking difficulty are refreshed regularly.

I host Shopify Masters. How do I correct this page?

If something here is out of date, ask us to correct it through Podseeker's contact form at podseeker.co/contact. Our research team reviews every request and updates the listing.

Publicly listed emails

rachel.reich@shopify.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Get your clients booked on top podcasts

Try us risk free with a FREE 3 days trial.

Start Your Free Trial

Join hundreds of PR teams using Podseeker to pitch and land bookings