The Trusted Advisor targets retail technology decision-makers (VARs/ISVs) with high-level leadership and channel strategy discussions. It attracts senior executives as guests, offering PR opportunities around thought leadership, vendor partnerships, and market trends. Booking is feasible for industry insiders but requires targeting senior-level executives and aligning with RSPA’s channel ecosystem.
100 episodes, Biweekly, 4.8 rating
<1k, Neutral, USA
Jim Roddy, Christine Antonson
Technology, Business, Business News, Entrepreneurship, Management, Marketing
Typical Credentials:
C-suite or senior VP-level executive in retail technology, channel/ISV leadership, or vendor partnerships
Required Achievements:
led large-scale channel/partner initiatives, built or scaled a retail tech solution or platform, recognized in industry press or events for channel excellence
Ansley Hoke - Stickier Solutions, Connected Devices, IT Aggregation, AI, Leadership, John Giles - VAR Of The Future, Channel Bets, Business Model Changes, Dan Brattland - Leadership Communication, Mike Monocello - Retail IT Channel Landscape, Vendor Partnership Strategies, Carl Boutet - Post-retailnow Analysis, Retail Technology Trends
retail IT VARs, ISVs, leadership, channel strategy, AI, data monetization, vendor-partner relationships, sales enablement, post-RetailNOW, VAR of the Future