Podcast artwork thumbnail for Minds of Ecommerce

Minds of Ecommerce

Raphael Paulin-Daigle

Booking Overview

This is a short-form ecommerce interview show focused on actionable growth strategies, featuring founders and senior marketing or ecommerce executives from high-growth direct-to-consumer brands. PR agencies could credibly pitch DTC founders, CMOs, ecommerce directors, and growth specialists with measurable results in conversion optimization, customer acquisition, social commerce, SEO, or retention; booking difficulty is medium because guests generally need substantial operating experience and demonstrable brand growth.

Metrics

Episodes: 79

Frequency: Irregular

Rating: 4.8/5.0

Estimated listeners: 100 - 1,000

Listener location: Canada

YouTube: 322 subscribers

Contact Information

Publicly listed emails

rise25editor@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Raphael Paulin-Daigle - Founder of SplitBase, a conversion rate optimization agency that helps fashion, lifestyle, and luxury brands increase conversions.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Founders, CMOs, ecommerce leaders, marketing directors, and growth strategists with direct responsibility for scaling established ecommerce or direct-to-consumer brands.
Required Achievements:  
Built or marketed eight- and nine-figure ecommerce brands, Generated substantial revenue through brand, product, or marketing strategy, Led measurable improvements in customer acquisition, conversion, retention, or profitability, Held senior operating or marketing roles at recognized direct-to-consumer companies

Recent Guest Discussions

Johnny Hickey - Customer Listening, Advertising, Email Marketing, And Customer Acquisition.

Juan Cruz - Landing-page Testing, Offer Testing, And Ecommerce Growth Strategy.

Mason Bertrand - Tiktok Shop, Social Commerce, Customer Acquisition, And Profitable Scaling.

Latif Hamilton - Seo-driven Product Development, Search Behavior, Product Strategy, And Brand Growth.

Heather Roach - SMS Marketing, Audience Segmentation, Personalization, Automated Flows, And Customer Loyalty.

Recent Topics

Ecommerce, Conversion Optimization, Digital Marketing, Social Commerce, Direct To Consumer

Episodes

Here's the recent few episodes on
Minds of Ecommerce
:

How Mars Men Use Landing Page and Offer Testing to Drive Ecommerce Growth With Juan Cruz

September 10, 2026

Juan Cruz is the Head of Ecommerce at Mars Men, a 9 Figure DTC men's brand. In this episode, Juan breaks down the landing page and offer testing strategy behind Mars Men's growth. He shares how they prioritize what to test, the offer structures that have moved the needle most, and plenty of actionable tips for DTC execs, brand owners, and marketers looking to get more out of their paid traffic.

How Perfect White Tee Use Customer Listening to Improve Ads, Email, and Acquisition With Johnny Hickey

September 10, 2026

Johnny Hickey is the CMO of Perfect White Tee, an eight-figure DTC apparel brand, and a retired NYC firefighter. In this episode, we talk about how to better listen to your customers to improve your ads, your email, and your entire acquisition strategy. Johnny shares exactly how they do it at Perfect White Tee, and his top advice for brands that want to stop guessing what customers want. You don't want to miss this one.

How Ridge Uses TikTok Shop and Social Commerce to Drive Ecommerce Growth With Mason Bertrand

July 31, 2026

Mason Bertrand is the Director of Social Commerce at Ridge, the nine-figure DTC brand behind the iconic Ridge Wallet. In this episode, we talk about how ecommerce brands can use TikTok Shop and social commerce to acquire new customers and scale profitably. Mason shares exactly how they're doing it at Ridge, plus his top advice for brands just getting started on the platform. You don't want to miss this one.

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Minds of Ecommerce
:

Marketing Operators · Medium booking difficulty · 100 - 1,000 listeners

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D2C Diaries · Medium booking difficulty · 100 - 1,000 listeners

Ecommerce Playbook: Numbers, Struggles & Growth · Medium booking difficulty · 1,000 - 10,000 listeners

Frequently asked questions

Here's some frequently asked questions for
Minds of Ecommerce
:

How do I get in touch with Minds of Ecommerce?

Minds of Ecommerce is hosted by Raphael Paulin-Daigle. Its publicly listed email is rise25editor@gmail.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Minds of Ecommerce?

The publicly listed email for Minds of Ecommerce: rise25editor@gmail.com.

How many listeners does Minds of Ecommerce have?

Podseeker estimates Minds of Ecommerce reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Minds of Ecommerce?

Minds of Ecommerce typically books industry leaders. Typical guest background: Founders, CMOs, ecommerce leaders, marketing directors, and growth strategists with direct responsibility for scaling established ecommerce or direct-to-consumer brands. Common among recent guests: Built or marketed eight- and nine-figure ecommerce brands; Generated substantial revenue through brand, product, or marketing strategy; Led measurable improvements in customer acquisition, conversion, retention, or profitability. Recent guests include Johnny Hickey, Juan Cruz, and Mason Bertrand.

How hard is it to get booked on Minds of Ecommerce?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Minds of Ecommerce cover?

Recent episodes cover Ecommerce, Conversion Optimization, Digital Marketing, Social Commerce, and Direct To Consumer. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

rise25editor@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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