Customers Who Click

Customers Who Click is a highly valuable podcast for PR professionals targeting the eCommerce and D2C space. Hosted by Will Laurenson, it features interviews with marketing leaders and founders from prominent companies, discussing actionable advice, tools, and success stories in customer acquisition, retention, and business growth. Guests typically hold senior marketing or co-founder roles and possess deep expertise in areas like performance marketing, subscription models, and brand strategy, making it an excellent platform for showcasing clients who are experts in these fields.

257 episodes, Weekly, 4.9 rating

<1k, Neutral, United Kingdom

30s Ad: 18 - 22, 60s Ad: 21 - 25, CPM Category: Business

will@customerswhoclick.com

Do you want actionable advice from the best and brightest eCommerce & D2C professionals? Customers Who Click presents D2C eCommerce specific advice to keep your customers clicking. In each episode, you’ll learn from experts sharing tools, success stories and insights on how to grow your eCommerce business. Will Laurenson interviews marketing leaders, from companies such as Fiverr, Virgin Pure, and Jellyfish Group, to help you understand the complete customer journey, their expectations and what is important for the growth of your eCommerce business. We will discuss a variety of industry tools and methods, such as search engine optimization, social media, conversion rate optimization, customer loyalty, referral marketing, and more. Join me, Will Laurenson of Customers Who Click, as we fight to keep your customers clicking!

Will Laurenson

Marketing, Business, Entrepreneurship

Senior marketing roles (Head of Marketing, CMO), Co-founder/Founder, Analytics leadership, recognized experts in specific eCommerce/D2C disciplines.

Co-founder of a D2C/eCommerce brand, Head of Marketing/Analytics at a notable company, Expertise in performance marketing, subscriptions, or brand strategy, Experience with scaling businesses or specific marketing channels

Laura Hanlon - Performance Marketing, Creative Strategy On Meta, Ad-to-page Alignment, Black Friday Prep, Conversion Tips, Connor Whelan - Subscription Models, Product Launch, Community Immersion, AI Personalization, Scaling Subscriptions, Events, Jack McNamara - Scaling Beverage Brands, Product Pivots, AI Experimentation, Financial Recalibration, Retail Expansion, CPG, Wellness, Joe Fletcher - Customer Data, Unit Economics, Discounting, First-order Performance, Subscription Businesses, Lifetime Value, Retention, Giulio Beltramo - Performance Marketing, Brand Building, Seasonal Product Strategy, Creative Formats, UGC, Multi-brand Operations

eCommerce, D2C, marketing, performance marketing, customer journey, subscription models, brand building, analytics, social media, conversion rate optimization