Breaking Through in Cybersecurity Marketing

Gianna Whitver

producer@n2k.com

For verified host and producer emails, sign up to view.

Booking Overview

This cybersecurity marketing podcast spotlights real marketer and security-community success lessons—what works, what fails, and how to improve pipeline and brand execution. For PR professionals, it’s a strong booking platform for experienced cybersecurity marketers and recognizable offensive-security voices who can translate practical insights into actionable guidance.

Metrics

Episodes: 199

Frequency: Weekly

Rating: 4.9/5.0

Estimated listeners: <1k

Gender skew: Male

Location: USA

YouTube: 16.7k subscribers

Contact Information

producer@n2k.com

For verified host and producer emails, sign up to view.

Host

Gianna Whitver - Host of the Breaking Through in Cybersecurity Marketing podcast; she sits down with cybersecurity marketing and creator voices and “asks” for the episode’s key takeaways. The show’s episodes includ...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Experienced cybersecurity marketers and/or prominent cybersecurity practitioners/creator voices (e.g., CISSP or senior CMO leadership), plus recognized offensive-security educators/speakers with established followings and thought leadership.
Required Achievements:  
Founder/CEO or senior marketing leadership roles in cybersecurity, Security certifications (e.g., CISSP), Published books or co-authorship, Founder of training/education initiatives, High-volume podcast/speaking track record, Known security evangelism roles (e.g., Chief Security Evangelist)

Recent Guest Discussions

Steve Piper - Content Syndication Program Expectations, Vendor Questions/contract Protections, And Nurture Programs For Leads

Phillip Wylie - Building An Offensive-security Presence/creator Journey, Working With Brands, And Lessons Learned (including Learning To Say No)

Mary Yang - Hiring Philosophy/techniques For Cybersecurity Marketing Roles; Screening For Curiosity And Drive; Navigating Lessons From Hiring Mistakes And AI In Hiring Practices

Recent Topics

Cybersecurity, Marketing, Demandgen, B2b, Sales

Episodes

Here's the recent few episodes on
Breaking Through in Cybersecurity Marketing
:

How Madalina Petrea Runs Marketing for 27+ Cybersecurity Franchise Owners Across 4 Continents

July 01, 2026

Episode Summary: CyberGlobal is the world's first cybersecurity franchise, with Madalina Petrea heading up marketing there. What does it mean to run marketing at a cyber franchise? Supporting 27+ franchise owners across the US, Europe, Africa, and Asia who sell cybersecurity services to small businesses in their local markets. She joins Gianna to talk about what it takes to build that from the ground up. Her team handles everything for new franchisees in the first 90 days, including website...

How to Run a Content Syndication Program That Works with Steve Piper of CyberEdge Group

June 24, 2026

Episode Summary: Content syndication has earned a mixed reputation among cybersecurity marketers. Too often, programs generate large volumes of leads but little measurable pipeline. Sales teams question lead quality, marketing teams question whether the right buyers are being reached, and both sides wonder whether the investment was worth it. Steve Piper has been in cybersecurity marketing for over 30 years and has heard every version of "we tried content syndication and it didn't work." H...

From First Talk to 89 Episodes a Year: The Cyber Creator Journey with Phillip Wylie

June 17, 2026

Episode Summary: Phillip Wylie has been in cybersecurity for over 28 years and is now one of the most recognized names in offensive security as a speaker, podcaster, and evangelist. What most people don't know is that he started as a pro wrestler and powerlifter before finding his way into IT and eventually pentesting. How cool is that? This episode is a replay of our Behind the Cyber Creator webinar series, where Gianna sits down with some of cybersecurity's most influential voices to hear...

Get your clients booked on top podcasts

Try us risk free with a FREE 3 days trial.

Start Your Free Trial

Join hundreds of PR teams using Podseeker to pitch and land bookings