Author's Edge: Smart strategies for book marketing, publishing, and visibility that actually work

Allison Lane
allison@lanelit.com

Booking Overview

The Authors Edge concentrates on practical, interview-driven guidance for authors to build visibility and media reach. It features recognized professionals (publicists, authors, marketing leaders) who provide tangible pitching angles and book-launch strategies, making it a solid source for PR pros seeking ready-to-pitch guest ideas and media-ready talking points.

Metrics

81 episodes, Weekly, 5.0 rating
<1k, Female, USA
30s Ad: 11 - 13, 60s Ad: 13 - 15, CPM Category: Business

Contact Information

allison@lanelit.com

Description

The Author’s Edge is the go-to podcast for authors ready to learn to turn their ideas into bestselling books, build platforms that reflect their authority, and grow lasting visibility.&nbsp;Hosted by nonfiction book coach and marketing strategist Allison Lane, this show gives you clear, honest insight into what actually works in publishing and platform growth.Each week, you’ll get practical guidance and straight talk from the people who move the needle including Daniel Murray of The Marketing Millennials, bestselling author and TEDx speaker Ashley Stahl, literary agent Sam Hiyate, national TV host Dr. Partha Nandi, marketing strategist Rich Brooks, behavioral expert Nancy Harhut, and bestselling author Tracy Otsuka.Get clear, no-fluff insight on what actually works - whether you’re writing your first book, pitching agents, launching your platform, or growing long-term influence. this podcast will show you how to do it right.If you’re ready to be known for what you know, The Author’s Edge will give you the tools to grow your visibility, attract opportunity, and lead with authority. Your book is the smartest marketing move you’ll ever make.&nbsp;Listen, learn, and lead with The Author’s Edge - your go-to marketing podcast for publishing.

Production Team

Host

Allison Lane

Categories

Marketing, Business, Arts, Books, Careers, Self-Improvement

Booking Intelligence

Booking Requirements

moderate difficulty
Typical Credentials:  
Professional title + proven expertise in publishing/marketing; bestselling authors; agency or speaking credentials.
Required Achievements:  
bestseller or notable author, agency leadership, TEDx/ keynote speaker, recognized industry expert

Recent Guest Discussions

Marissa Eigenbrood - Foundations Of Publicity For Nonfiction Authors; Platform Building; Author Branding; Media Outreach; Hybrid/self-published Strategies, Cait Donovan - Burnout Triggers; Neuroscience Of Exhaustion; Recovery Tools; Mindset Shifts, Brooke Sellas - Authentic Conversation; Social Media Listening; AI As Creative Partner; Community-building, Nicole Graev Lipson - Memoir Writing; Authenticity; Marketing Strategies For Memoirs, Jai Heer - Keywords; Categories; Budgeting; Long-term Visibility Asset

Recent Topics

book promotion, publishing, public relations, content marketing, marketing, author platform, social media strategy, AI in marketing, memoir writing, Amazon ads
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